Deco-Pak, the UK’s leading supplier of decorative aggregates, landscaping and DIY materials, have announced an increase in sales of 47% year on year.
The company claims that rising demand for their products are partly due to a sustained increase in house prices and a lack of new housing, prompting many homeowners to spend more on their properties.
Deco-Pak’s Managing Director, Mike Hall said that the company’s recent increase in sales is linked to several attributes, one of which being house prices rising and a shortage of housing for those that are selling and looking to buy.
“People tend to spend more on improving their homes and gardens in these situations. If you are waiting for houses to come onto the market you are left with nothing other to do than continue to work on your property, adding extensions or improving paving, paths or driveways.”
Deco-Pak are based in the North of England, where house prices have risen 5.8%.
“There is also a feeling of wealth that comes from knowing your property is worth more. So even if homeowners aren’t looking to sell, they are more likely to consider investing in larger scale improvements. Weather, as always, is a factor, and since the awful floods earlier this year, we should also see sales coming from those wishing to spend more time outside, making repairs and trying to make the most of drier and sunnier weather.”
Other factors to take into account are Deco-Pak’s new product ranges, enhanced merchandising solutions and improvements to the company as a whole; not to mention the improved spring weather and the company’s recent acquisition of Livingstone’s sales team.
“A lot of companies are making cuts, whereas we feel we are growing in size, with improvements in our merchandising and a larger sales team able to serve our customers even better than before. We are able to launch exciting, high quality products to complement our core range; such as our unique birdhouses and Tidal Water features range. Our latest successful new product launch, Easybuild; is a selection of products such as cement and sharp sand that appeals directly to consumers that are less experienced at home improvements. It’s very popular with retailers looking to stock inexpensive, easy to merchandise basic materials all in one stand with attractive, eye-catching point of sale.”
Find out more
Retailers that are looking to share in the Deco-Pak success story can contact them by telephone – 01422 204394, fax – 01422 204544, or email via the Contact Page
Deco-Pak’s range of products include:
- Decorative Aggregates such as Golden Gravel, Red Flame, Moonstone & Lytag (NEW)
- Easybuild DIY products – Sand, Cement, Post Mix, Mixed Ballast, Concrete Mix, Patio & Slab Mix
- Slate, Paddlestones and Cobbles from different areas of the UK and Spain
- Alpine Grit, Spar and Pot Toppings suitable for finishing touches
- Crystal Glass
- Plastic, Terracotta and Contemporary (made in the UK) Planters and Pots
- Aquatic Gravels
- Playpit Sand, Coloured Play Sand and Bark
- Ground and Weed Control Fabric (NEW display stand available)
- Paving and Patio Accessories
- Growing Media – Ever-Bloom™ Composts, Top soil, Bark, Manure, Potting Grit
- Boulders and Rocks for creating rockeries
- Bird Tables and Birdhouses
Figures from the Office for National Statistics
UK house prices increased by 9.1% in the year to February 2014, up from 6.8% in the year to January 2014
Excluding London and the South East, UK house prices increased by 5.8% in the 12 months to February 2014
Pull out box – Figures from the Office for National Statistics
